Here is my final product of my film opening scene
GGDrive: https://drive.google.com/file/d/1Evy5-kO786FfnEre8PkdDmgyX3NceR-Q/view?usp=sharing
Here is my final product of my film opening scene
GGDrive: https://drive.google.com/file/d/1Evy5-kO786FfnEre8PkdDmgyX3NceR-Q/view?usp=sharing
Here is my blog post for my CCR1
Here is my CCR2 blog post
Discuss your target audience in more detail. Why did you choose them?
Our target audience is teenagers up to 16 years old of any gender from anywhere in the world. We chose this group because our actors are also 16 which makes a story more relatable. Younger kids might not understand the cultural codes or behaviours so this age group fits best.
We made the film gender neutral so it can appeal to everyone. Since there are both male and female characters, it doesn't leave anyone out. Because the characters speak English, many people understand worldwide, it works for an international audience too.
Our movie is for people who love found footage films, realistic horror, and unique stories. Found footage movies feel real and our film adds to that by having the characters film everything themselves and speak directly to the camera which makes viewers feel like they're part of the story.
What did you include in your movie that will appeal to that group?
To grab and keep our audiences attention, we added:
- Relatable Characters: The teenagers act just like real teens making dumb choices, being reckless, and ignoring warnings.
- Character Contrast: Lyla is smart and cautious. She tries to stop the group. Drew is reckless and doesn't listen. This makes the audience root for Lyla and dislikes Drew, keeping them emotionally involved.
- Cultural Codes: Adding jokes on The Lord of the Rings, naming a character after the famous teenage horror movie, Carrie, and using a real VHS tapes found in the attic to make the film feel more real and connect with horror fans.
- Supernatural Payback: The scary entity copies Drew's behaviours and marks him like he did to his friends. This gives the audience a sense of justice.
- Suspense and Mystery: Weird sounds missing, video clips, and strange glitches build tension and make people keep watching.
- Shocking Ending: Just when it seems like Lyla will escape she's suddenly killed. This surprise leaves the audience shocked and wanting more.
How will you keep them engaged and watching until the end?
We use different storytelling techniques:
- Unanswered Questions (Hermeneutic Codes): We included missing footage, symbols, and strange edits to make viewers ask questions and look for clues.
- Relatable Themes:The story shows curiosity, peer pressure, and the consequences of doing something wrong.
- Binary opposites: The opposites include Maturity vs Immaturity, Human vs Supernatural, Respect vs Recklessness. These contrast create tension and keep things interesting
What company will distribute this movie? Why did you choose that company? How are your movies? Similar to other products they distributed?
We picked Blumhouse productions because they are one of the top producers of found footage horror films, Like Paranormal Activity and The Bay. They started as a small low budget company and grew into a huge name in the industry. Blumhouse is known for making scary, high quality movies on small budgets which match our film perfectly. Since our film is realistic and creepy with a simple setup, it fits their style well.
How will you promote your movie? If you choose social media, Explain how technology improves its reach, access to your audience.
We’ll use smart and immersive marketing strategies:
- Influencers & Critics: This follows the two step flow theory where influencers help spread the word and bring in more viewers. Their reviews will increase trust and interest in the film.
- TikTok & Instagram: These platforms are perfect for short horror clips. Will post creepy teaser videos that catch attention quickly and help the film go viral, Especially with younger audiences.
- Inspired by The Blair Witch Project: Will use fake missing posters, news reports, and behind the scene clips to make the story feel real. This makes people believe in the film and want to watch it to find out what happened.
- Online Discussions: The film's opening ending will leave people with questions like “Was it real?” or “What actually happened?” Viewers will look for clues, share theories, and build online conversation. This keeps the buzz going along after the film ends.
How can audiences view your product? Cinema? Direct to streaming? Choose your streaming site carefully. Explain why audiences prefer streaming nowadays etc.
Since it's found footage, It should feel like something the audience found, not something heavily advertised. So we will be releasing it on:
- Netflix: Known for offering every genre and high-quality content. If our film shows up in recommendations or is hidden like a secret movie, viewers will feel like they’ve found something special. This feeling makes people more likely to share it and talk about it.
- YouTube: Even more believable because the platform is full of real looking videos like blogs and personal stories. If someone sees the film here, they might think it's a real documentary or video log. This adds to the realism and makes people curious and encourages them to form a community around theories and ideas.
Link of Poster: https://www.canva.com/design/DAGfm229ZBc/nzibKxuUisWtEbY04Sh0gw/edit?utm_content=DAGfm229ZBc&utm_campaign=designshare&utm_medium=link2&utm_source=sharebutton
Link of Script: https://docs.google.com/document/d/1m8GHHNVMZdyOlnaPwocGpiVvwcF2pDpbtfW0Zb_2kjY/edit?usp=sharing
Link of VoiceOver: https://drive.google.com/file/d/1bpGsS1uWGOn705RFFTJZreiFxmDdXILC/view?usp=sharing
Here is my blog post for my CCR3
Here is my blog post for my CCR4
Below you can find how I used combinations of technical elements in my film opening to create meaning.
Here is our blog post on research development about different typefaces and our title ideas. This was made by me (Kristine). I also decided to talk about our final decision in this blog
These are some examples that I liked
I liked this idea because the font and style stands out from other found footage titles, making it a unique feature. The idea of using the red dot and bracket helps convey that the movie is related to a recording, signaling to audience that it is a found footage film. In the second version, blood splatters suggest audiences that the movie may context murder, death or gory scenes. However for this title card, it was seen at the end of the film. This was because the filmmaker still wanted to maintain the realism and managing to incorporated the title card.
2. The Blair Witch Project
The opening scene for this movie was really short since the title did go before the movie start. This is because a found footage typically does not require an opening scene to maintain realism. The way the title was presented was simple, but it has many strong points to support the reasoning behind it. Incorporating a small title makes audience feel like they are watching a raw, unedited footage to which helps keep an immersive feel.
3. GRAVE ENCOUNTERS
What credits / names will you include
Starring: Actors
- Drew: Panji Wiradharma
- Carrie: Kellie Collins
- Lyla: Lamiya Zara
Editor: Maisie Halomoan
Director: Kristine Lambert
Found footage films often don't include opening credits to keep the feeling of realism. Since we wanted to keep that same style, we chose not to include any credits at the start. Doing so would break the immersion and make it feel less authentic.
10 Typeface Choices
credits: dafont.com, capcut fontsDiscuss Connotations
VCR
The VCR font makes the movie feel old, eerie, and realistic, like a lost VHS tape. It adds a creepy nostalgic vibe and is often used in horror to make the footage seem mysterious or haunted.
What I like about this font:
- It's a typical found footage font, which aligns well with the genre conventions. We could use it to stay true to the found footage style.
What I dislike about this font:
- The font looks too digital. Our goal is to make the film feel realistic, not technologically advanced. We don't want to incorporate too much technology, as it could break the illusion of realism
How it will look like in our product (brief idea)
What I like about this font:
- This font is commonly used in found footage films because it looks handwritten. This gives the impression that it was made and meant to be "found", which fits the genre
What I dislike about this font:
- The font appears too old for a modern found footage film, so it doesn't logically connect with the setting or time period (2019). It feels out of place. On its won, the found looks strange and may require vintage filters to bring out the desired realism. Without those, it could disrupt the overall authenticity.
How it will look like in our product (brief idea)
Experiment
Here are quick experimental pictures that I did to get a better look on how each font would look like
1. What do you like about the video?
2. What improvements can be made?
3. What do you think of the effects so far? (sound, lighting, coloring, etc.)
4. If you rate it low, how do you think we can improve?
5. Mention 3 words to describe the cursed book.
6. Mention 3 words to describe Drew (the boy).
7. Would you watch the rest of the movie?
8. Which title is better?
Here are the results from the audience feedback:
1. What do you like about the video?
2. What improvements can be made?
3. What do you think of the effects so far? (sound, lighting, coloring, etc.)
4. If you rate it low, how do you think we can improve?
5. Mention 3 words to describe the cursed book.
6. Mention 3 words to describe Drew (the boy).
7. Would you watch the rest of the movie?
This blog post contains the technology and apps that my team and I (Kellie) used to complete our filming project. This blog was made by Kellie.
Technologies & Applications Used
Our main form of communication was through WhatsApp. We talked about props, costumes, filming dates, times and the location for our shoot in a group chat that Kristine made.
Since our project genre is horror (found footage), we used our camera app on our iPhone's instead of an advanced camera because we wanted the film to look very realistic and a bit unclear. The film is meant to make the audience feel uneasy and scared, so with low quality footage and filters that will be added later on in the editing process, this will help create that tone.
Photos App & Shared Album
Since we were using our phones to film, we had a limited amount of storage to use. To fix this problem and help fasten the process of sharing all of our footage and behind the scenes pictures later on, Maisie created a shared album in the photos app. This allowed us to have one place where we can view and keep adding in new files throughout the filming day.CapCut
The app that our editor, Maisie, has decided to use is CapCut. It has a lot of helpful templates, filters and effects on it. Maisie is also familiar with it and has used it before, so this will help make the editing process a lot easier for her.
Google Docs
A large part of our planning work was done on Google Docs, we used it for our script writing, filming schedule, statement of intent, location scout, risk assessment and our dominant reading. Not only does my group and I find it useful and convenient, but we do a lot of our work in class using this app. Google form
A part of our blogposts was to receive audience feedback, we decided to create a google form because we thought it would be the easiest way to collect it.
Reflection: This blog was made by my team member Kellie so I would say this was an easy task. But I had to used my own images because taking from her blog made the quality really low. Overall I'm grateful that we were able to split the task so that I could just copy and paste and only needed to credit my friend.
Here is our editing process along with some explanation that my team member (Maisie) and I created. She helped put the clips together and designed the sound effects, while I added glitches and enhanced the footage.
This was done by my team member (Maisie)
After getting the clips from my team member (Maisie), I've decided to help with the glitch effects. I used an app called Video Star because it offers better features and more realistic effects than CapCut. Although the effects I will be using are paid, I have been using this application and its paid version since 2018. This application is only available on mobile phones so I had to edit the footage on my phone.
First I will introduce you the 3 youtube videos that I've used for sound effects and glitches.
Link 1