This is the weekly progress + plan for my ad project.
Week 2
- Do?
In this week, we have learned about Tourism ads, Genre, and Semiotics.
- Problems
Understanding signs can be challenging as there are many meanings which makes it difficult to chose an answer but, other than that, for me problems are still less likely to face.
- Solutions
For my problem, the only way I can understand signs is watch scenes with multiple signs and research deep down about the signs they've used to present in the scenes.
- To do
-HW-Research
Week 3
- What progress have you made on your project?
Statement of intent: So far we've manage to discover the target audience and the planning of our tourism ad.
Research: So far I've only finished finding tourism ads and some questioned answer for the analysis.
Week 4
- We learned about making storyboards and creating location scouts for our project. So far we've managed to find places but it will take a lot of days to get these footages
- We also learned few more things like different types of camera shots and sounds for building suspense and meaning to the media footage.
Week 5
- We learned about different types of sounds, mise-en-scene and editing in a film. This was really fun to learn but i still need to understand further into the effects and how they are used. By the end of the quiz we had a mini quiz on camera shots, sounds, and camera movement. We also got a short explanation about how clappers work for filming.
- In the end of the week, we've managed to create a filming schedule to help us guide through our tourism project. But because we like to procrastinate, our project is quit off.
To do:
- Start finishing the project's worksheets (Statement of Intent, Filming Schedule, Location Scout.)
Week 6
Genre Theory:
- Steve Neale: The genre needs to be similar but in order to gain more entertainment and attraction, it has to be different.
- David Buckingham: The agrees with Steve Neale but he adds his own conclusion by making it different, it needs to line up with the changes around the society and the timelines.
Week 7
Narrative Theory:
- Barthes: In a narrative story, there needs to a least have 5 codes in order to get a good story such as, Hermeneutic Codes, Proairetic Codes, Semantic Codes, Symbolic Codes, Cultural Codes.
- Levi Strauss: His theory was called Binary Opposites which means that in order to get a good ending, it needs a conflict of two opposites.
Reflection: Having to do this was easy and fast. There were no problems with this because we just have to summaries what we did in that week but sometimes when the teacher tells us to write in our weekly progress, we get confused with the weekly diary that the teacher has gave us to write on. So from now on, listening carefully will help make this blog efficient.
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